BMW to leave Second Life

Ahi, ahi: this is not a very good sign after all.

BMW, one of the most prestigious car manufacturers, will leave Second Life, according to Achim Muellers, head of Brand Relations for BMW.

As for ING and AOL, BMW seems convinced that there is no advantage in investing money marketing their products in Second Life.

I would say… YET! But I can understand them: Second Life is so young, compared to where it will eventually arrive, that most people don’t really take it too seriously.
What a pity!

One Response to “BMW to leave Second Life”

  1.   Barbara McLain
    August 13th, 2008 | 1:05 am

    Today I discovered another new tool for Second Life…my iPhone 3G. Accessed it fully using a new app from the iTunes store. You can check out my report at this link:

    http://urlsnub.com/pfo

    Professor Lilliehook


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